Beijing InfoComm China 2025: Igniting Industry Momentum and Charting a New Course for Professional Audiovisual Industry

Asia Pacific’s leading tradeshow for professional audiovisual and integrated experiences successfully took place from April 16-18, bringing together industry leaders and technology visionaries, igniting new ideas and shaping the industry’s business outlook.

Upskilling to Navigate the New B2B Buying Journey

As AV and IT systems converge and AI-driven applications reshape client expectations, technical expertise alone no longer guarantees success. Companies must now master the new B2B buying journey while adopting sales and marketing approaches to lead clients through evolving needs. IDEAL System Singapore exemplifies this evolution by upskilling 17 team members through the Strategic Compass workshop led by Marc Remond, a veteran sales strategist in Asia-Pacific.

In-house Production Studios: The Next Must Have for Corporates?

In today’s fast-paced digital landscape, corporate organisations are increasingly relying on high-quality visual content to communicate their brand story, engage employees, and connect with customers. Establishing an in-house production studio can offer greater creative control, cost-efficiency over time, and faster turnaround for content creation.

G&D Celebrates Opening of New Location

The KVM manufacturer Guntermann & Drunck GmbH (G&D) celebrated the opening of its new Middle East branch in Dubai on April 23, 2025. The highlight of the event was the opening of the state-of-the-art showroom, ControlCenter-Xperience (CCX). Tamby Alasker, Director of Sales for the region, led the opening ceremony, where he officially inaugurated the new location alongside business partners and guests.

Spectrum Audio Visual Joins Forces with Hibino Corporation to Strengthen Regional AV Capabilities

Spectrum Audio Visual Pte Ltd has announced their strategic partnership with Hibino Corporation, Japan’s number one AV specialist, and a publicly listed company on the Tokyo Stock Exchange. Hibino Corporation now owns 75% of Spectrum, with the remaining shares retained by its founder, Vincent Chua.

Atlona Promotes Paul Krizan to Leadership Position

Atlona has promoted Paul Krizan to Product Line Manager effective immediately. Reporting to Atlona Executive Director Jamey Swigert, Paul will drive the innovation cycle for Atlona moving forward, leading the product management and hardware engineering teams as they bring the next generation of Altona’s AV products to life.

Martin Audio’s Luxury Move in Cambodia

Martin Audio has announced Luxury Supply Audio & Lighting, one of Cambodia’s leading professional audio and lighting resellers, as its new regional distributor. As a result of this latest brand acquisition, Luxury Supply has launched the Martin Audio Experience Centre in Phnom Penh, where the full range of products can be demonstrated to its dealers and customers, whether for installation, rental or portable systems.

dBTechnologies Strengthens Southeast Asia Presence with Strategic Appointment of Patrick Hau

In a bold move to solidify its relationships and expand its footprint in Southeast Asia, dBTechnologies embarks on a new chapter, fortifying its presence in strategically important markets and ensuring dedicated, high-impact engagement. With the appointment of Patrick Hau as the new Sales Manager for SEA, dbTechnologies is poised to spearhead a new era of innovation, transformation, and robust brand representation across the region.

Nureva Appoints Hualiteq as Distributor in Taiwan

Nureva Inc. has appointed Hualiteq International Corp. as its distributor to drive adoption of its audio conferencing product line in Taiwan. With 40 years of market leadership, offices throughout Taiwan (including offshore islands) and a strong network of resellers, Hualiteq is well-positioned to bring Nureva’s full suite of audio solutions to the Taiwanese market.

Humly Workplace Software Updates Now Available

Humly, a workplace experience company with more than a decade of innovation for modernizing business environments, confirmed the immediate availability of new accessibility and collaborative workplace features for Humly Visitor and Humly Floor Plan which represent two of Humly’s four interoperable platforms across its software suite that help people navigate the challenges of the modern workplace.

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Systems Integration Asia (SI Asia) is a trade publication dedicated to the professional audiovisual industry, technology managers and end-users in key vertical markets such as education, corporate, hospitality, healthcare, oil & gas and government in the Asia Pacific as well as the Middle East. The fortnightly E-newsletter complements the monthly digital magazine.