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FIRST WORDS
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In what looks like an antithetical situation, the audio-visual industry exploits continue to better itself even as it trades the COVID conundrum. Case-1: In the thick of this hearsay uncertainties over the pandemic and travel travails, I’m ‘informed’ of the visit of Blake Augsburger – you all know who is Blake – to Mumbai recently. That he travelled from Chicago, USA to India is one; he met some key Indian AV pros is two; he is absolutely cool and comfortable with the visit is three. What more one can say!
Case-2: The central time zone of the pandemic is also characterized by some of the most fascinating AV installations. Two top banks of the country, one top university, and one hospitality venue had been done with multimillion dollar-installs. Incredible!
Case-3: Experience Centres & Home Theatres are being set up; entertainment projects are being launched, and some big corporate moves are being made in hush-hush fashion.
The more we explore, the more it is revealing. This, just in our fourth outing, even as the second wave of the coronavirus is winding across the milieu. We will surely tell more stories in our next outing. Feast with the multi-dish plate now.
Ram Bhavanashi, Editor, India and Middle East
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VIDEO OF THE MONTH
The (AV) Tale of Two Lakes in TS
While the COVID-19 pandemic continues to make life and business challenging all over the place, the glitters of audio-visual dynamism is undeterred and, resolute to engage and enthral people. When that dynamism unfolds over beautiful water bodies amidst the bountiful nature’s setting, it becomes all the more captivating. When the local administrations brace up to blend it all with sound and light, it becomes all the more fascinating.
That’s apparently what the two beautified lakes in Telangana – Komati Cheruvu at Siddhipet and Lakaram Cheruvu at Khammam – seem to summarize, as the glittering sound and light installs done on them were inaugurated this week (Tuesday and Wednesday nights).
Initiated by respective Municipal Corporations under the aegis of State Tourism Department, and designed and installed by Rhino Engineers, the two installs reflect the cultural heritage of the State communicated in the form of song and lights.
Minister of State for Finance T Harish Rao launched the project at Siddhipet on Tuesday, 12 April, while Transport Minister P Ajay Kumar did the honours at Khammam on Wednesday, 13, April.
As far as AV set-up is concerned, it is a combination of huge numbers of IP68 submersible RGB LED lights, with OSRAM LED Chipsets; Noyl enclosures,and stepped tempered glasses; all-weather JBL speakers and subwoofers; Crown power amplifiers; Studiomaster and SoundCraft mixing consoles; Shure microphones; dbx DSP controllers that power and elevate the background musical experience.
Feast yourself in the latest AV glitters out in the laps of nature and water.
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THUS SAY THE PEERS
PRASHANT GOVINDAN
Generation AV,
India & SAARC
"An excellent and timely initiative, in sync with the times and the new “normal.” Congratulations to Ram and Shyamindra for launching this new initiative"
ASHWIN DESAI
Managing Director,
A&T Video Networks Pvt Ltd
"An important initiative, at a crucial time for the AV industry; I’m sure this will go a long way in exchanging ideas and tailoring technology trends for Indian AV"
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RAJA S PRABHU
Director-Operations,
iHD Ltd (India)
"An amazing initiate this. It stands to engage and encourage Indian AV industry on its endeavours with time and trends and help evolve to scale higher laurels"
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A University of Technology Takes ‘AV Science’ for Technowledge Dissemination
Indian ProAV industry has seen many an AV install project of massive scale, and of incredible deployment expertise. But this one is different- by many strokes of scripting! For, it is a technology institution of highest grade taking on board an ‘AV Science’ for its technology deployment; it has brought a whole big world of AV into one place, in a true integrated definition; it is done defying the pandemic pressures; and it did score a few points on ingenuity scale.
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AVIXA APAC Beckons: First Industry Update & Member Social Event on April 21
Aimed at providing a perfect blend of latest update about the industry dynamic even as it seeks to create yet another networking opportunity, the programme is intended to be a ‘virtual social event.’ Titled AVIXA Industry Update & Member Social, the programme is scheduled to be held on coming Wednesday, 21 April, from 10.30 am to 11.30 am IST.
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Dedicated Webcams Vs Computer Cameras: Advantage- Who?
The experience of a dedicated, purpose-built webcams had never been realized until people were forcibly locked down at homes – thanks to COVID-19. For decades together, computer literates (even onlookers) had been content with the embedded cams, mostly assuming that it was the best. Cometh external webcams, and the experience of virtual meetings went places. Here is an exposition by Varun Nair, B2B Products Head-India & SWA, Logitech Electronics.
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Creating Blended Learning Environment with Superior AV
Distance learning has long back been replaced by e-learning, from the time computers got introduced to academics. ‘Generations’ have passed leaving a mark of their own the way learning environments are created from generation to generation. In the current ‘blended environment’ that the pandemic has pushed peoples across the world into, technology is driving a superior way of learning. Here is a case in a point.
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A Convention Hall Beyond the ‘Convention’: A Make-in-India Expertise
AV expanse and AV user’s exposure to technology experience going places is nothing strange; Pro AV ranks and circles have been seeing this on a raising scale as AV users grow more demanding. However, a Convention Hall in Bangalore has apparently scaled beyond the conventions of the commune- notching up a slew of tech credentials, and thereby redefining the ‘tradition’ of using technology.
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Pro Radio Networks to Distribute Peerless AV in India
AV technology pioneer Peerless-AV announced the appointment of leading AV equipment distributor Pro Radio Networks LLP for the Indian market. With headquarters in Bangalore, and branch offices in Mumbai and Chennai, Pro Radio Networks serves resellers and integrators across all the major metropolitan cities.
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Download /View the March issue
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