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FIRST WORDS
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THE ‘M’ FACTOR
I recall someone saying long long ago ‘India is a land of milk and mystics.’ It’s been a ‘metaphor for marvels’ for some while it sounded mystery, nay, misery to some others. There are many more Ms too! Suddenly, at this moment, all that appears manifesting in a moulded mix!
For, on one side the country had been in the midst of misery – from the mere-mucus to mucormycosis – and on the other, the market appears gaining some mega momentum with men and material moving in rapid motion.
Market-defining product launches by manufacturers; milieu-shaping moves by men of repute; and mega-buck projects of magnificent scale moving with material- all happening in an albeit suspicious harmony.
Suspicious, because, even as we began making our minds on market-mapping, we hear the cancellation of India’s mega AV show- InfoComm India 2021 physical event.
All said, the market did manifest its mettle- immaterial with the movements around. And, that counts for making some momentum.
Ram Bhavanashi, Editor, India and Middle East
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VIDEO OF THE MONTH
Varasiddhi Vinayaka Swamy Temple, Kanipakkam, Andhra Pradesh
This month, we present a video of sound and light install at the famous Varasiddhi Vinayaka Swamy temple at Kanipakkam in Andhra Pradesh. A project commissioned by the Endowments Department, Government of Andhra Pradesh, it was designed and executed by Chennai-based sound and light systems integrator Lux & Decibels. Done at an economized cost of less than ₹ 1 crore, the project involved the deployment of lighting solutions from Rinbo and audio solutions from Pope Professional, besides a range of other AV brands.
Lux & Decibels Principal Consultant Shiva Pillai, and Rinbo Co-Founder Bart Hemelear led the project from front assisted by team of professionals for what turned out to be an award-winning install (Systems Integration India Awards) even as it contributed to elevating the spiritual quotient among people besides increased footfalls.
The 45-minute sound and light programme simultaneously recounts in both English and Telugu the spiritual importance of the place in a very lucid and impressive style, fully worthy of the award it won.
Feast your eyes…
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THUS SAY THE PEERS
NAVEEN SRIDHAR Director-Sales & Marketing, beyerdynamic-SAARC
"2020 gave us a chance to connect and support our family, friends and industry colleagues. Now, it’s an extension of difficult time. Our priority at this testing phase is to stay healthy, safe and strong to be able to brace up to the future. Moving forward, we will surely get a chance to innovate and improve our business and living systems"
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AMARDEEP BEHL
Managing Director,
AB Design Habit & Co.
"These are very difficult times. These are times to reflect, learn and gain strength from each other; it’s not going to be easy but we need to keep the faith in us, our work and know that together we can ride this wave too. Tough times are not new, and this is one more. Our resilience will take us through"
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ABDUL WAHEED
Managing Director,
EYTE Technologies
"We all are going through tough times; pandemic has made us realize the importance of the essentials we generally take for granted; be it relationship, or health; There is a learning in every situation. It’s time to introspect, change and refocus. Once the boat sails the roughest tide the sailor no longer fears the sea. Staying strong is the need"
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InfoComm India 2021 In-Person Event Cancelled. To Be Replaced With Fully Digital Show
COVID-19 infections remain high in India, bringing about a volatile and uncertain
situation. The conditions to deliver a safe and successful show for both local and international participants remain challenging. As such, show organizer InfoCommAsia has decided to deliver the 2021 show, originally slated for 15 to 17 September, as a fully digital edition powered by the AI-enabled GoVIRTUAL.
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A New Indian AV/ICT Enterprise to the Fore: AudViC Solutions Private Limited
Biplob Saha, and Deepak Gracias – two names well known to the AV and entertainment industry ranks in India – are on a new joint entrepreneurial journey: they set up a new company AudViC Solutions Private Limited that stands for providing integrated solutions for Audio, Video, and Control domains.
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Kramer Electronics Brings its KDS-10 to India Market
Kramer Electronics is bringing its prideful KDS-10 – first transceiver offering from Kramer portfolio – to India market, on 1 July, as part of the system’s global launch that happened early this month. First debuted to the international audiences at ISE 2020, the KDS-10 is an advanced, dual stream transceiver for streaming 4K@60Hz (4:4:4) video signals via Ethernet over copper cable. The system can be set as either an encoder or decoder.
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Sennheiser Raises the Bar Again, with New Evolution Wireless Digital
In what is claimed to further redefining the microphone dynamics and user experiences, Sennheiser launched its new microphone series Evolution Wireless Digital. The series introduces an easy, app-based workflow while retaining all the professionality, multi-channel capability and reliability that users have come to expect of UHF and 1G8 microphones.
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Flexiwork: The Norm of the ‘New Normal’ Work Culture
Thanks to the COVID-19 pandemic, the work culture across the world – perhaps, for the first time in recent memory – underwent almost uniform transformation, albeit with some minor regional specialties, migrating to what the world has come to acknowledge as the new normal. What this transformation would be like, explains VARUN NAIR, B2B Marketing Head-India& SWA, Logitech Electronics.
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Vaddio Rolls Out its Most Intelligent Camera Ever: IntelliSHOT
Vaddio, the professional camera brand of Legrand AV, rolled out what it called its most intelligent camera ever- the IntelliSHOT auto-tracking camera. Brought to Indian market by the American AV major’s Master Distributor for the country Green Sources, the brand new, enhanced feature-rich camera is claimed to the industry’s only auto-framing device that can be adjusted based on the room conditions and user preferences.
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Allwave AV Earns a New Credential – A ZOOM Certified Integrator
Mumbai-based AV systems integrator Allwave AV – continuing its pursuit of excellence in AV integration – achieved yet another credential recently when it became a Zoom Certified Integrator. The integration firm has announced recently that it has become a Zoom Certified Integrator by Zoom Video Communications. According to the integrator, the certification brings several advantages to the user and user space, and it essentially works with a hybrid workspace model combining work-from-home, and offices.
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Bosch Launches Next Generation DIVAR IP all-in-one 7000
Bosch has released the third generation DIVAR IP all-in-one 7000 recording unit. Designed to work with the Bosch video management system (BVMS), and the video recording manager (VRM), the DIVAR IP all-in-one 7000 combines recording, video management, and local operation- offering a complete, easy-to-install video recording system.
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Hybrid Working Environment: Five Things Organizations should Consider
The most important, if not indispensable, transformation that the post-pandemic world is going through is the hybrid working set-up, with a mix of work from office, and home provisions. However, it wouldn’t be as fancied as it sounds. For a simple reason that it does have its own limitations, and organizations need to have certain measures in place to be successful with the model- writes RAMYA CHATTERJEE, CEO of Cybernetyx, the leading developer of perceptual AI-devices and solutions for learning and working spaces.
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Bosch Launches New Multi-Directional FLEXIDOME Camera with AI Competencies
Bosch introduced the new FLEXIDOME multi 7000i camera family offering IR and non-IR models that provide 12- or 20-megapixel resolution to deliver highly detailed multi-directional overviews. These overviews are combined with built-in artificial intelligence (AI) to support predictive solutions in wide-area coverage applications such as intersections, public spaces, and retail. Each image sensor, offering 3- or 5-megapixel resolution, attaches a layer of metadata to video feeds to convert video data into actionable insights. It helps customers anticipate unforeseen events and prevent them from happening.
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Download /View the June issue
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